The words according to Ross Louthean – a journalist that has seen everything

28 October 2022 09:40

Ross Louthean is a journalist who has been active in this industry since the 1970s and he has seen everything that has come across the ASX, good and bad.

This is a special episode of Samso Insights as I try to get the legendary Ross Louthean to share his thoughts on our mineral exploration industry.

Our conversation centered on his experiences over the years and how the industry has changed since the early days of “punting” the stocks that is in the everyday lives of small cap investors today.

I will be getting Ross back on Samso Insights as he has many more nuggets of wisdom to share and one episode will not do it justice. So look out for more content from Mr. Louthean in the coming future.

Don’t forget to check out where you can purchase the book on Australia’s nickel Adventure.


00:00 Start

00:20 Introduction

01:11 About Ross

02:35 How do you stand out from the crowd?

04:13 Strength of commodities

07:15 Paid journalism

08:55 Any regrets about past stories?

12:21 Golden years in New Zealand?

15:03 Sharing about a processing hub.

18:15 Is it harder to find discoveries now?

19:53 Long term commodities.

20:36 The Lithium and Rare Earths story.

24:25 The Poseidon Story.

27:55 All-in sustaining costs in mines.

29:08 Looking back at Kalgoorlie and other mining towns.

30:21 How do companies stand out from the crowd?

32:05 Words of wisdom to mining companies.

32:54 What should gold miners do to get up on the podium?

34:01 Words from Ross.

35:43 Conclusion



The Words According to Ross Louthean - A Journalist that has seen everything.

About Ross Louthean


Ross Louthean began his media life in the engine room of WA Newspapers in the early 1960s. He wrote for the West Australian and Daily News, and then joined the Whyalla News and after 18 months became regional journalist for ABC News in Port Pirie.

Ross was then transferred to the same position in Kalgoorlie at the start of the nickel boom and two years later joined the Daily News as a business and political writer, then became a freelance writer with a photographer in Kalgoorlie for several publications.

He was later lured to Sydney by Max Newton to edit The Australian Miner but with changes in that empire, he returned to Perth to launch the National Miner and later the Register of Australian Mining for Lang Hancock.

Later he started Mining Monthly and Lodestone Press. When this business was sold, Ross developed ASX listed Resource Information Unit. When the company was delisted, he left to develop Louthean Media (later Paydirt Media) before becoming a freelance writer working for overseas publications and websites.

This journey led to the partnership with Carl Knox-Robinson to develop which ran for several years before the changing political views in New Zealand made it unviable. Louthean writes for friends’ websites and remains on the committee of Diggers & Dealers, and co-wrote three books “The Mining Revolution (on diamonds), “Australia’s Nickel Adventure” and “Doug McGay Story – From Paddy Hannan to Genghis Khan”.


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